Yvonne Matzk RCC™ joins Trusted as a Strategic Partner.
Yvonne Matzk RCC™ - founder of Coachere and one of the IT channel's most respected voices - has aligned with Trusted as a Strategic Partner to help bring Trust-Led Growth to vendors and their channel partners.
Yvonne Matzk RCC™ is the founder of Coachere and one of the most respected voices in the IT channel. With over 25 years in technology leadership - from scaling one of the UK's largest Cisco practices to $120M+ in revenue to helping drive $1.1B globally at CDW - she has operated at the very highest levels of the channel.
That's exactly why her alignment with Trusted matters. Yvonne knows what high-performing channel ecosystems look like, and what real partnership requires.
A values-led alignment
She has chosen to work with Trusted because our channel partner proposition reflects the values she has championed throughout her career: trust, performance, and doing right by partners.
As a Trusted Strategic Partner, Yvonne is not just an advocate - she is a credible voice shaping how trust-led growth is built within the channel.
“This is not a referral relationship; it's a strategic alignment - and one she does not give lightly.”
Trust-Led Growth for the channel
We're proud to be working together to bring Trust-Led Growth as the new go-to-market model for vendors and their channel partners. Uniquely, Trusted equips the channel with an enterprise-grade advocacy engine - generating pipeline and closing deals faster.