Our story
See trust. Measure trust. Grow with trust.
Trusted was founded by 3 leaders who lived the B2B growth challenges we’re solving. Across multiple companies and markets, they saw the same pattern repeat: deals stalling, retention slipping, GTM teams burning millions chasing growth that never stuck or scaled. The issue wasn’t product, pricing, or pipeline - it was trust leaking away every single day.
That idea sparked a simple question: what if trust could be seen, measured, and scaled? What if advocacy became systematic, powered by AI, and always-on? If customers and partners could be activated as a real growth engine? That led to our mission: to help organisations win more profitable business by capturing and converting the trusted voice of the customer.
