# Trusted > Trusted is the AI-powered customer advocacy platform for B2B enterprise. It finds a company's happiest customers, captures their proof, and puts it where buyers decide - generating pipeline, improving win rate, and closing deals faster. Trusted is the system of record and orchestration layer for customer advocacy: reference calls, customer stories, reviews, advisory boards, referrals, and events, all in one platform. It integrates with Salesforce, HubSpot, and Qualtrics, and exposes an MCP server so teams can manage advocacy directly from Claude and other AI assistants. ## Company - [About Trusted](https://thetrusted.io/company) - [How we use AI](https://thetrusted.io/how-we-use-ai) ## Product - [Pricing](https://thetrusted.io/pricing) - [Reference Management](https://thetrusted.io/reference-management) - [Proof Creation](https://thetrusted.io/proof-creation) - [Finding & Onboarding Advocates](https://thetrusted.io/finding-onboarding) - [Marketing Requests](https://thetrusted.io/marketing-requests) - [Account Insights](https://thetrusted.io/account-insights) - [Tracking ROI](https://thetrusted.io/tracking-roi) - [Advocacy Impact Calculator](https://thetrusted.io/advocacy-impact-calculator) ## Fastlane (managed service) - [Fastlane](https://thetrusted.io/fastlane) - [Pilot Blueprint](https://thetrusted.io/pilot-blueprint) ## News & Updates - [News](https://thetrusted.io/news) - [Mission Updates](https://thetrusted.io/mission-updates) ## Trust & Compliance - SOC 2 Type II and ISO 27001 certified - [Privacy Policy](https://thetrusted.io/privacy-policy) - [Accessibility Statement](https://thetrusted.io/accessibility-statement) ## Reviews - [G2 Reviews](https://www.g2.com/products/thetrusted/)